• VisionAR Insights
  • Posts
  • 🚀 AR is Changing the Game for Retail and Marketing in 2024! 🚀

🚀 AR is Changing the Game for Retail and Marketing in 2024! 🚀

Author

Vision AR Insights
September 22, 2024

In partnership with

AI Strategies & tools that will skyrocket your Marketing ROI by 50% 🚀

You don’t realize it yet, but AI has massive potential for you as a marketer.

This free 3-hour Masterclass on AI & ChatGPT (worth $399) will help you become a master of 20+ AI tools & prompting techniques. Join it now for $0

This is for you if you work in any vertical of marketing– writing, designer, campaign managing, influencer marketing, growth marketing, etc.

Ready to shock your team with a 10x boost in revenue & campaign performance? 🚀

You will join 1 Million+ people who have taken this masterclass to learn how to:

  • Create 100+ content pieces for reels,blogs, from one single long form video

  • Put data tracking & reporting for your campaigns on autopilot

  • Do predictive analysis and optimize your marketing campaigns for better results

  • Personalize customer experiences by leveraging the power of AI

You’ll wish you knew about this FREE AI masterclass sooner (Btw, it’s rated at 9.8/10 ⭐)

Reading Time: 1 min and 20 sec

Hi friends , welcome back.

🚀 AR is Changing the Game for Retail and Marketing in 2024! 🚀

Hey AR/VR Enthusiasts,

Big things are happening in the world of augmented reality (AR) this year.

2024 is seeing a massive leap in how retailers and marketers are using AR to engage customers, boost sales, and get creative! Let’s dive into the trends that are revolutionizing shopping and marketing as we know it.

🛍️ Phygital Marketing: Blending the Real with the Virtual

Imagine this: You buy a cool souvenir, and when you scan it with your phone, an AR experience pops up—unlocking a 3D animation or a mini-game.

That’s the future of phygital marketing, where physical products turn into gateways to the digital world.

Businesses can now track how you interact with these experiences, helping them improve marketing strategies and customer engagement. It’s a win-win! 🎯
Why it matters: Brands like Huggies and Coca-Cola are already creating these unique digital experiences​.

🛒 Virtual Fitting Rooms: Try Before You Buy—Virtually!

Can’t try on clothes in person? No problem. AR-powered virtual fitting rooms are making it easier than ever to see how outfits, shoes, and accessories will look on you before hitting the checkout button.
💡 Fun fact: Stores using 3D content like AR have seen a 94% increase in conversions​

🤖 Generative AI + AR = A Marketing Match Made in Heaven

Creating ads is getting a major tech upgrade! Generative AI can now craft AR ads that adapt to different customer needs faster than ever before.

No need for huge design teams or long production times. Burger King and Huggies have already used AR to create viral marketing moments that connect with audiences in fresh, personalized ways​.

🌐 WebAR: AR Without the App Hassle

No more downloading apps to experience AR—thanks to WebAR. It lets users engage with AR directly through their web browsers.

Big brands like Universal Pictures and Porsche are using WebAR to bring immersive experiences to life, making it easier for customers to interact with products in fun, engaging ways​.

🔮 What’s Next? Personalized Shopping in AR!

As AR continues to grow, the shopping experience is set to get even more personalized. Imagine walking into a store, and your AR glasses point out special promotions just for you.

Or better yet, interactive AR displays help you navigate the store more efficiently. Retail is becoming more immersive, and those who don’t adopt AR tech might fall behind.